Care for Your Rare Disease Sales Compensation Plan
Sales Growth Starts with the Right Design.
Rare disease markets don’t behave like traditional markets-and incentive plans shouldn’t either.
Common Rare Disease Pain Points We Solve
Lack of Data/Proxies
Developing plans without market data or clear proxies
Territory Size
Small sales forces cover many HCPs due to complex road to diagnosis
Forecasting Difficulty
A few patients can significantly impact national performance
Sales Force Disengagement
Sales force disengages when sales fall below expectations
Emphasis on Education
Sales force must focus on both product and diagnosis education
Objective Effectiveness
It is often difficult to ensure non-sales objectives are measurable & impactful
Rewarding Inefficient Calls
Sales force often over-calls existing prescribers rather than prospecting new ones
Payout Inequities
Low volume reps disengage due to large differences in pay versus high volume peers
Our Process
01 Discovery
We partner with your team to understand your challenges, priorities, and compensation philosophy.
02 Current Plan Evaluation
Our SCOR³ES® Diagnostic will pinpoint strengths and areas of improvement in your current plan.
03 Design Development
Using your data, we develop customized plan options tailored to your company, sales force, and individual products.
04 Design Selection & Rollout
We present top designs for feedback, finalize the plan, and develop executive- and field-level communications to build confidence and support a smooth transition.
05 Modeling & Goal Setting
Lastly, we carry out the plan calculations, run simulations to optimize parameters, and perform a budget risk analysis.
Rare Disease
Expertise
What Sets Us Apart?
Decades of Experience. Measurable Results.
Proprietary
SCOR³ES® Diagnostic
Design
Customization
Proven
Results
Rare Disease Sales Compensation Resources
Clients We’ve Served
Join the companies that have revolutionized their sales compensation and sales optimization strategy with The Marketing Advantage, from small start-ups to multi-national corporations.