Innovative Sales Compensation Plans that Drive Sales
Pharmaceutical incentive plans aligned with business goals
Unique designs customized for unique conditions
Optimize sales performance and profitability
Our Innovative Sales Compensation Methodologies
Over the years, TMA has developed numerous proprietary methodologies. Below are a few examples of innovative approaches designed to solve complex compensation challenges.
TMA INNOVATION
Payout Multiplier™
Equates compensation for overachieving large-volume territories.
Our Sales Compensation Impact
Pharmaceutical incentive compensation can have a tremendous impact on sales force motivation, retention, and sales performance. However, achieving those results requires more than a standard compensation plan or consultant.
Here’s the distinct impact of sales compensation solutions from The Marketing Advantage:
in Sales
Sales Force Turnover
Corporate Objectives
Common Pain Points We Solve
Companies partner with The Marketing Advantage because we deliver results. With more experience designing biopharma sales compensation plans than any other company, we have a track record of success in solving a wide range of problems pharma and biotech companies are facing. In fact, our plans have been shown to increase sales by 7 to 14 percent.
Below is just a sampling of some of the pain points we’ve solved:
Launch Plan Design
Designing a launch plan that will ensure the product’s fast adoption
Transition to Post-Launch
Transitioning the compensation plan from launch to post-launch
High Turnover Rates
High sales force turnover rates, including losing the best sales people
Goal Setting Accuracy
Difficulty in setting accurate and equitable territory-level goals
Sales Force Motivation
A dispirited sales force that isn’t driving sales as well as they could be
Territory Differences
Wide differences in territory opportunity, size, managed care conditions, etc.
Multi-Product Bags
Ensuring all products in a multi-product bag receive sufficient attention
Resource Optimization
Sales Operations team spending too much time on non-impactful tasks
How Effective is your Current Sales Compensation Plan?
Answer a few questions to see how your sales compensation strategy compares to best practices in the life science industry.
Clients We’ve Served
Join the companies that have revolutionized their sales compensation and sales optimization strategy with The Marketing Advantage, from small start-ups to multi-national corporations.
