Rare Disease Sales Compensation Solutions to Reach Under-Served Patients
Our Rare Disease Sales Compensation Solutions
The rare and orphan disease market exhibits a number of unique characteristics that make designing a sales compensation plan incredibly challenging. This is why it is critical to partner with a company that has the expertise and proven track record of designing successful sales compensation plans for rare disease products.
Not only do we design plans that address the distinct needs of the rare & orphan disease market, but we do so with special consideration to life cycle stage to drive success.
Educate not just on product, but rare disease & its diagnosis
Ensure as many prescribers try the product as possible
Keep the sales force motivated despite forecasting difficulty
Push maintenance in addition to prospecting & education
Mitigate volume differences across territories/plan periods
Do not reward for over-calling of existing prescribers
Common Rare Disease Pain Points We Solve
Lack of Data/Proxies
Developing plans without market data or proxies with which to gauge expectations
Territory Size
Small sales force services many HCPs due to often complex road to diagnosis
Forecasting Difficulty
Forecast being off by a few patients can result in the national goal being missed
Sales Force Disengagement
Sales force often disengages when sales fall below expectations
Emphasis on Education
Sales force must not only provide education on product, but also disease & diagnosis
Objective Effectiveness
It is often difficult to ensure non-sales objectives are measurable & impactful
Rewarding Inefficient Calls
Sales force often over-calls existing prescribers rather than prospecting new ones
Payout Inequities
Low volume reps disengage due to large differences in pay versus high volume peers
Rare Disease Competitive Advantage
Maximize your product’s ability to reach and improve outcomes for as many patients as possible.
Clients We’ve Served
Join the companies that have revolutionized their sales compensation and sales optimization strategy with The Marketing Advantage, from small start-ups to multi-national corporations.
Rare Disease Sales Compensation Resources
Learn More About Related Sales Compensation Solutions
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Sales Compensation Design
We design customized sales compensation plans that motivate and energize biopharma sales forces to drive sales.
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Goal Setting
Better territory goals mean better territory sales. Learn what makes our goal setting methodologies so accurate and equitable, and why our goals drive sales.
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Launch Sales Compensation
Achieve fast adoption and secure your new product’s position in the marketplace with our proven launch sales compensation strategies.
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SCOR³ES® Assessment
Our revolutionary SCOR³ES® evaluates sales compensation plans against the six critical criteria of plan effectiveness, including four tests of equity.
Boost Your Business With Custom Sales Compensation Plans
To hit growth and revenue targets, you need to get the most out of your sales team. This requires a top-notch compensation strategy, and there's no better development partner than The Marketing Advantage.
Contact us to learn more about pharma & biotech rare disease sales compensation.